We look for HUB ENGAGEMENT BRNAD MANAGER who is responsible for building brand image, equity and advocacy within brand strategy across touchpoints i.e., PR, Rating&Reviews portals, social media channels, influencer & media relations, the heart and the energy of the brand with each task, project and relationship he or she develops.
Key Responsibilities
Overseeing and leading Advocacy activities (Influencer marketing, Public Relations, Social Media, Rating&Reviews) and Activation & Implementation Plans for Poland and Baltic States.
Building relations based on trust & proximity with local faces/influencers and journalists (PL).
Coordination of press packs to Influencers/Makeup Schools & Media (PL).
Social Media handling – content planning (PL).
Coordination of brand communication via influencers & social media (PL & BAL).
Monitoring, analyzing & synthesizing Influencer & own Social Media Data and providing recommendations (PL & BAL).
Lead or/and support brand equity projects – special projects, events etc. (PL & BAL).
Implement Performance approach in Advocacy (Influencers) area.
Cooperate with Online Brand Manager, Marketing and Customer teams to connect Advocacy, Digital Media and Tech into one ecosystem supporting brand Equity and Business.
Cooperate with Trade, Sales and E-comm Teams to keep unified communication within all channels (PL)
You Are The Perfect Match If You
Have at least 3 years of experience in Social/Influencer/ Communication/Brand/Digital management gained in a fast-paced environment (preferably FMCG, agency
Are working in an international environment and managing complexity is a part of your everyday work.
Believe in the potential of digital, influencer, social and have a will to further develop your skills in this field.
Are managing influencer budgets and have experience in leading multiple campaigns simultaneously.
Have strong leadership skills and strategic thinking.
Are proactive and not afraid to challenge the status quo – you want to create trends and directions for category market, not just follow those who exists.
Have the sense of beauty and creativity.
Have way with words and creating catchy communication
Love and want to invent and cocreate new ways of developing the brand
Are fluent in English and Polish.
Great at relationship building with different stakeholders.
We Offer
Attractive benefit package including: sports card, private health care, life insurance, pension package and internal boutique with a discount, product allocations and many more
Friendly and dynamic work atmosphere in diverse environment of the market beauty leader - see how working @ L'Oréal looks like HERE